I deliver measurable outcomes for businesses facing critical challenges, fast. From crisis recovery to digital and business transformation, I work with your teams to turn strategy into reality.
Different businesses, different needs.
Same commitment to results.
When you need an experienced associate to embed with client teams and deliver real outcomes.
When you need experienced hands to maintain momentum, lead transformation, or cover key roles.
When you need one experienced leader to drive transformation, handle crisis, or fill a critical gap.
My focus is always on measurable outcomes. Here's what execution looks like.
Designed and launched Aldi's Click & Collect during COVID crisis. Build & led cross-functional teams of amazing people, cut through red tape, and delivered a market-leading service at unprecedented speed.
Transformed operational processes saving £9M annually. Led a fantastic multi-disciplinary team to improve technology and redesign workflows, empowering them to iteratively deliver improvements to the live service.
Interim COO - Business Turnaround. Analysed 5 years of accounts, reduced HMRC debt by 90%, and implemented sustainable financial controls.
Created comprehensive omnichannel strategy for Aldi UK & Ireland. Full market analysis, financial modelling, and implementation planning approved at board level.
Inherited underperforming checkout-free store using AI computer vision technology. Optimised performance through operational and merchandising improvements, delivering measurable results in accuracy, loss reduction, and sales growth.
Coordinated a programme of projects across 4 websites, 4 customer apps, plus internal systems simultaneously - all while supporting £500M revenue across FMCG touchpoints. When you need multiple projects delivered on time, on budget, without failures.
Whether stepping in as interim leadership, embedded with consultancy teams, or working directly with SMEs - this proven approach delivers results fast.
Cut through vague objectives to define specific, measurable outcomes
I push past surface requests to uncover the actual business need. We define specific, time-bound, measurable outcomes AND what happens if we fail. This clarity drives everything else.
What This Involves:
Rapid assessment to identify what's really blocking progress
I audit what currently exists against what should exist within days, not weeks. Where are the gaps in governance, planning, or capability that will prevent success? This includes identifying where existing methodologies are failing in practice - the difference between "framework implemented" and "framework working".
What This Involves:
Context is king - so teams can work without surprises
This is where transformation becomes possible. Context is king and I share everything I can with the teams: what we're aiming for, what happens if we fail, where the gaps are, what success looks like, the big hairy audacious goal (BHAG), what key stakeholders are thinking, what I expect of them. Complete transparency upfront means they can focus on delivery without surprises.
The Full Context I Provide:
Daily discipline with continuous measurement and course correction
Working with teams, we map customer and colleague journeys, analyse unhappy paths to identify failure points, and maintain daily execution rhythm. Measurement isn't a separate phase - it's built into every day's work.
What This Involves:
Ensure changes stick and smooth transition back to normal operations
Whether transitioning a project to operations, an interim role back to permanent leadership, or a transformation programme to business-as-usual - I ensure continuity. This means documenting decisions and processes, establishing performance monitoring systems, briefing incoming leaders or teams, and making sure improvements are embedded in day-to-day operations rather than dependent on my presence.
What This Involves:
"Dan stepped in when we were facing closure within two weeks. He immediately identified our real problems - poor accounting, inefficient processes, and outdated systems. Within days he'd negotiated with HMRC and within months he'd reduced our debt by 90% and increased our trade counter sales by 80% YoY. Most importantly, he gave us back control of our business."
Former Aldi Director who's led 150+ person teams and delivered transformational results. I bridge the gap between strategy and execution, taking ownership of critical problems until they're solved. Whether crisis recovery, digital transformation, or interim leadership - I deliver measurable outcomes, fast.
Learn more about my experience →Let's discuss your challenges and how I can help you achieve measurable outcomes.